Blackpool is unusually good territory for a trade. The town is full of Victorian and Edwardian terraces in Layton, Marton and along the streets off Whitegate Drive, and older properties mean constant work: rewires, re-roofs, damp, boilers, bathrooms. Then there’s the seafront. Salt air and westerly weather off the Irish Sea are brutal on render, flat roofs, guttering and paintwork from the Promenade back through South Shore, so hotels, guest houses and holiday lets need trades year-round - and a lot of that refurbishment work lands in the quieter months between the Illuminations switching off and the season starting again. The work is there. The question is whether people can find you, and whether what they find makes them ring you rather than the next name on the list.
What we build for a trade
Not a brochure. A tool for getting enquiries. Every trades site we build is designed around one job - turning a search into a phone call:
- Big, obvious contact buttons. Call and WhatsApp buttons that sit on screen on a phone, because someone with water coming through the ceiling isn’t going to fill in a long form.
- Galleries of finished jobs. Before-and-after photos of real work are the single most convincing thing on a trade’s website. If your photos need help, we can arrange professional photography as an optional extra.
- Your reviews, on your site. We can pull your Google reviews straight onto the page, so the proof does the selling for you.
- A page per service. “Boiler repairs”, “flat roofing”, “full rewires” - separate pages rank for separate searches, and they let you show the exact work you want more of.
- Areas-covered done properly. Blackpool, Bispham, Cleveleys, Thornton, Poulton, Lytham St Annes - listed so Google (and customers) know exactly where you’ll travel.
We’ve built for trades on the Fylde Coast before - Heavenly Fireplaces, stove installers working across the coast, run on one of our sites - so we know what this kind of customer looks for.
Why pay monthly makes sense for a one-van business
Most sole traders and small firms don’t want to hand over two or three grand for a website, and they definitely don’t want to become their own webmaster afterwards. Our deal is £99 to set up, then £29.99 a month, and that’s genuinely the whole cost: design, hosting, SSL, your domain, business email and every change you ever need. Won an award, bought a new van, want last week’s loft conversion on the gallery? Message us and we’ll update it - no invoice.
It also means the site never quietly rots. We handle the security updates, the backups and the renewals, so you’re never the roofer whose own website has a hole in it.
Being found in Blackpool: local SEO for trades
For a trade, local search is the whole game. Nobody in Marton searches for “best plumber UK” - they search “emergency plumber Blackpool” or “electrician near me” at half nine at night. Two things decide who they find:
Your Google Business Profile. The map listing with your reviews is usually the first thing a local customer sees. It needs to be claimed, categorised correctly and pointing at a proper website - a profile that links to nothing (or to a dead Facebook page) leaks jobs. We’ll make sure yours and your site back each other up.
A site built for local searches. We write your pages around the searches Blackpool people actually make - service plus place - and set up the technical side (titles, structured data, a fast mobile site) so Google can trust it. FY postcodes, real area names, real services. That’s how you show up for the streets you actually work.
Questions Blackpool trades ask us
Can we meet in person to talk it through?
Yes. We’re at the Blackpool Enterprise Centre on Lytham Road, FY4 - call in, or we’ll do it by phone or WhatsApp around your jobs. Most trades sort the whole thing without ever downing tools.
What does it cost, straight up?
£99 setup, £29.99 a month. That includes hosting, your domain, email and all your updates. No contract, no exit fee, no surprise extras.
How fast can it go live? I need work coming in now.
Usually within a week of getting your details and photos. If you’ve got a busy season coming, tell us and we’ll work to it.
Do I own the website?
After 12 months with us, the site and domain are yours to keep. Before that they stay with us as part of the service - it’s all in the terms, in plain English.
Ready when you are - ring 01253 835 836, message us on WhatsApp, or start below and we’ll take it from there.