The brief: make the phone ring
Cash and Carry Kitchens supplies and fits kitchens at trade prices from a showroom on Bispham Road, for homeowners, landlords and builders across Blackpool and the Fylde. They had no website at all, and the brief was one line: more enquiries. So every page points at the same thing - a free home measure and quote - through a short quote form, a WhatsApp button that stays on screen on a phone, and the showroom's numbers and hours wherever you look.
We quoted on 14 September 2026 and the site went live on the 17th, on a bespoke WordPress theme with no page builder, hosted on our own UK servers.
Four screens that tell the story
Built for them to run, and honest by default
The owner can add kitchens and reviews, and change the phone numbers or hours, in wp-admin without touching the design. Every enquiry is saved there before it is emailed, so a spam filter or a full inbox never loses a lead, and spam is stopped without a captcha a customer has to fight.
One rule we are proud of: the reviews section on the homepage stays hidden until the first real review is added. No placeholder testimonials - the same standard we hold ourselves to on our own reviews page. Behind the scenes the site tells Google exactly what the business is, where the showroom is, when it is open and which towns it covers.
Measured, not claimed
Tested on Google's own PageSpeed servers on 27 September 2026, the homepage scores 100 for performance, accessibility, best practices and SEO - on mobile and on desktop. On a mobile test the main content appears in 1.2 seconds, and the whole page weighs 230KB. Verify it yourself, or put your own site through our free website check to see how it compares.
Why this matters if you are not a kitchen company
Because it is what a trades website should be: real photos of real jobs, the price story told plainly, and one clear next step on every page. That is the standard £29.99-a-month build for any trade on the Fylde Coast - builders, electricians, plumbers, landscapers. See what we build, or tell us about yours.
Trades websites in Blackpool: the questions we get asked
How much does a website for a kitchen or trades business cost?
The same as any site on our plan: £99 setup, then £29.99 a month for the design, UK hosting, SSL, domain, business email, 3 content edits a month and support. There is no separate price for a gallery, a quote form or town pages - they are part of the build. The full breakdown is on the pricing page, and there is more on what a trades site needs on our trades page.
How quickly can a trades website go live?
This one went live three days after we quoted, because the photos, logo and details arrived quickly. Our usual promise is within a week of receiving your content - if you need to be taking enquiries by a certain date, tell us and we will work to it.
Can I add my own photos and reviews?
Yes. On this site the kitchens gallery, the reviews and the business details (phone numbers, hours, address) are all edited in wp-admin without touching the design, and every enquiry is saved there as well as emailed. Anything bigger than that is covered by the plan's 3 content edits a month - send it over and we change it.